RINJ Awards "Dirty Toilet Broadcaster Award" to 2DayFM and Kyle Sandilands of
Sydney Australia
Contact
International Women's day
March 8, 2012 - Sydney Australia -
RINJ Foundation has today awarded the first of its kind,
"Dirty Toilet Broadcaster Award" to 2DayFM and Kyle Sandilands in Sydney
Australia.
Southern Cross Austereo (SCA), newly structured
corporate owner of 2DayFM needs to pay heed.
When 2DayFM live-interviewed a 14 year-old about her sex life
in 2009, it should have realized there was a serious, systemic, moral
problem within 2DayFM's management.
This wasn't a random interview on the street; it was
planned and deliberately set up in the studio.
This type of conduct, completely devoid of any moral
compass has continued in other forms and only gets a whistle blown when
someone specifically is targeted by 2DayFMs morning broadcaster to
Sydney's young people in the 18-24 range.
The on-air belittling of a specific woman's breasts and
calling her a fat slag in November 2011 was not even the most recent
broadcast to put this "Dirty-Toilet Broadcaster" in disgrace, but it is
well-remembered.
The people of Sydney can now see that SCA finally
agrees that it has gone over the line and fears doing it again. They
better fear it. The closer you look at these greedy clowns the angrier
you get.
That's why RINJ has awarded 2DayFM with the first ever
"Dirty Toilet Broadcasters Award".
SCA says it is not going to fire Kyle Sandilands and
Sandilands is not as much of a problem as is the entire newborn SCA. The
Sandilands audience slid a point in the Nielsen’s. That's no big deal in
radio land, is it?
The 18-24 market is gold to advertisers. Not all
advertisers will forever resist Sandilands who is able to hold a
piece of the market by talking toilet. Blue chip products will stay away
because they know about branding and how something like this tarnishes a
brand.
The fly-by-nighters will advertise on this show and be
a hero to society's fall-downs for a short time. Then the slackers grow
up, fit society, morph into nice people, get married, have a baby and
stop acting and talking like jerks and look on their 'Sandilands Days'
as something they would rather forget.
Major brand managers know this evolution of youth and
must stay away from Sandilands' show and anything like it. Good brands
last forever by avoiding this kind of poison.
If you are 18-24 you seem to think the world sucks; you
are immortal; you think the future looks awful and you have to live in
it; you would rather think about pleasure, beer, xxxx, sex and food.
Jobs are scarce anyway; the environment is messed up; and you want to
say "f'' this shite" thirty times a day. Sandilands is a cheerleader
with raunchy commentary on everything and he muck rakes and rabble
rouses this volatile audience into frenzy. Some of his disciples have
gone forth and acted raunchy, angry, violated people's rights and become
woman haters and muck-racers themselves. Do people act like that because
the media inspires such conduct? Yes, for sure it happens.
The brats, the wannabes, the thugs, the haters, the rebels,
the malcontents turned to Sandilands. Some have turned away.
The part that some people don't understand is that
Sandilands is actually hired to do this toilet-job, and to push all the
limits in what they at SCA call an "edgy" show. Really, that's the
problem. In order to stand out SCA and 2DayFM have given up on 2DayFM's
lacklustre ability to deliver quality, value and assortment in
broadcasting artistry and brought out the toilet talk.
This media outlet wants to crank up misogyny and mess
with unwanted sex talk. It is a systemic problem within this
broadcaster.
SCA seems not to care about your community values, Sydney;
it only cares about money. This is the most arrogant bunch of greedy
amateurs we have encountered. The disdain they have for their
constituents is unbelievable.
When any media company in your community has said by
deeds that community values take a back seat to greed, you the community
is in big trouble: huge trouble. The medium is the message. The medium
governs you to some extent and has a huge responsibility. In this case
the medium is an arrogant monster which wants to own the minds of all
the youth you spawn for their own greedy purpose.
Regardless of SCA's alleged RED light and "cough" switch
to shut Sandilands down when he begins to spout misogyny and
child exploitation, 2Day FM has earned the RINJ "Dirty Toilet
Broadcasters Award".
Contact
Previous releases:
October 14, 2011
October 24, 2011
October 25, 2011
October 27, 2011
November 4, 2011
November 9, 2011
November 13, 2011
November 24, 2011
December 3, 2011
December 6 Warning
December 11, 2011
December 25, 2011
January 11, 2012
January 12, 2012 - WS
January 12, 2012 -RINJ.org
January 18, 2012
January 21, 2012
January 27, 2012
March 8, 2012
|